Editorial Style
As Marshall Health Network, our language is carefully crafted to ensure clarity and understanding. The way we present our brand through the spoken or written word is a powerful opportunity to strengthen our brand.
Editorial Style
When writing for an audience outside our organization, all news releases and articles are written in Associated Press (AP) style to limit the number of edits a media outlet will need to make before publication and increasing the likelihood that our information will be published.
Internally, we utilize a modified AP style in order to better recognize titles, units and the associated accomplishments.